Conscious Visual Communication
BrandCentral_Worker-logo-02.jpg

Microsoft Brand Central

Microsoft's brand resource website for all guidance and digital assets. Re-designed with Microsoft's Brand Central Team for a global audience.

/ Brand extension / Asset Library / Website design

Working with Microsoft's Brand Team, who manages visual creative for all internal brands such as Surface, Hololense, Xbox, Office, Windows, etc. Throughout the organization, others would use our team as a resource for brand guidance to provide a more powerful brand experience. 

Brand Central is managed by the Brand Central Team and is a platform for Microsoft employees to find what brand elements they need—from strategy, identity elements, and expression examples—to bring the Microsoft brand to a cohesive vision and message, as one team. This internal website is responsive and was developed by Slalom Consulting using the Microsoft Web Framework.

 
Brand Central illustration resource webpage
BC-Logo-Usage-1418x688.gif
 
Surface-Studio-BC-Mockup.jpg
 
BC-Masterguide-Mockup-GRID.jpg
 

Logo, Grid, Color, Type, Photography, Illustration, Sound and Motion guidelines were all outlined in separate pages. Aside from that, were product and brand pages such as Hololens, Surface, Windows, Xbox, etc. 

 

 

Content samples

Homepage

BC-HomepageScreencapture.jpg
 

 

Logo

BC-Logo_layout_master.jpg
MsftPhoneMock-Logos.jpg

 

Type

BC-Type_layout.jpg
MsftPhoneMock-Type.jpg

 

Illustration

Illustration-TopCrop.jpg
Illustration-BottomCrop.jpg
MsftPhoneMock-Illustration.jpg